Big Lazy Robot has posted a “Making Of” video on Vimeo for the impressive nike commercial “Exploit Yourself“. While there’s no dialog or technical data, it does show some detail shots of the model they created for the runner, some of the storyboards and sketches they created, and wireframes of some key scenes.
See the video after the break.
A spec commercial for Nike, created by the guys at Big Lazy Robot Visual Effects studio, shows a mechanized free-runner performing some death-defying stunts over rooftops, elevator shafts, and dark alleyways.
Our wish was to show off the nerve and spark and freshness of the city with the strength and power of modern sport competition, all in a whole 3d environment.‘Exploit Yourself’ talks about pushing your limits just for the sake of it.
Who said life at the city was placid?
See the video after the break.
via CG Video & Animation » Blog Archive » The Runner -Exploit yourself-.
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