Sight, a revolutionary, image centered productivity app for iOS, is now available in the App Store. Developed by startup, Landscape Mobile, the company has also just closed a seed funding round of $1.85 million from IDG Capital.

SIGHT app uses image recognitionSight simplifies the reading and mobile productivity process using images as the input to unlock related content across the mobile web. The app allows users to more efficiently manage, organize and discover information.

Quoting from their website, here’s the approach to discovery/finding and searching behind Sight:

With the idea that “photo is the new media”, came a more advanced idea: “photo is the new user-friendly URL”. A picture contains a lot of information, with smart technologies that separates the important information from the noises, and with accumulated data on the larger mobile internet, pictures can be used smartly to bring out more knowledge. In the mean while, people have been struggling with input on mobile devices, where concepts shifted from the web — typing, URLs, clicks — which do not work well. Why can’t we use images to help unlock the mobile web?

“In Sight, we put images front and center as the new user-friendly URL for mobile – images can now be used smartly to discover related info,” said Yue Zhuge, CEO of Landscape Mobile. “Smart technologies such as ours separate the important DNA within images from the clutter, unlocking the power of the mobile web.”

Mobile users can now clip, save and retrieve reading materials in one step eliminating the clumsy, multi-step cut and paste process. The app also innately discovers specific, related data based on user provided image content and features cross app functionality.

Sight’s core technology is centered on image understanding, searching and readability. The company plans to further apply its smart image technology through extremely powerful mobile applications that extend beyond articles into additional areas.

Landscape recently closed a round of seed funding totaling $1.85 million from IDG Capital as well as a number of small angel investments. The company plans to invest the funding in research and development and growing its business within the US market.