To transform consumers into Brand advocates, also known as Brand Ambassadors. That, as far as many experts go, is the true goal of Branding in the Social Age. And, with todays’ infographics, provided by David Brier, Social Media Explorer, Uncluttered White Spaces, Business Insider and BzzAgent, understanding what is a Brand Advocate after all, and how to gain his trust, became a bit easier.
How to Brand Without Getting Eaten Alive
Consumer Brands and Social Currency
Do You Care What People Say About You Online?
The Actions, Motivations and Influence of Brand Advocates
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