4C’s: Correlation & Causation, Cell phones and cancer
No matter how many times you say it, some people just never understand.
No matter how many times you say it, some people just never understand.
No surprise that since Avatar redefined the “pinnacle” of 3D cinematography, the overwhelming majority of 3D content to come out since then has been pretty lackluster. Over at Hollywood Reporter they talk to Pixar’s Dreamworks’ Jeffrey Katzenberg on the recent poor 3D ticket sales to get his opinion:
I think 3D is right smack in the middle of its terrible twos. We have disappointed our audience multiple times now, and because of that I think there is genuine distrust — whereas a year and a half ago, there was genuine excitement, enthusiasm and reward for the first group of 3D films that actually delivered a quality experience. Now that’s been seriously undermined. It’s not in any fashion, shape or form the demise of 3D, but until there are 3D experiences that exceed people’s expectations, it’s going to stay challenged. (He predicts Michael Bay’s Transformers: Dark of the Moon will exceed expectations.) It’s really heartbreaking to see what has been the single greatest opportunity that has happened to the film business in over a decade being harmed. The audience has spoken, and they have spoken really loudly.
I agree with him 100%. I was amazed to hear that one of my local theaters sold out of 2D showings to the final Harry Potter film, leaving 3D tickets unsold. People are just unwilling to pay the extra premiums for fancy effects that typically add nothing to the film.
Update 7/19 10pm: Dreamworks, Duh.. don’t know how I screwed that one up.
via Jeffrey Katzenberg on the ‘Heartbreaking’ Decline of 3D (Exclusive Q&A) – The Hollywood Reporter.
Keiichi Matsuda has a fantastic little video of one proposed view of Augmented Data Visualization in an urban environment. As our hunger for every more information grows, are we going to find ourself living in a world like this, full of popups and overlays?
As an added bonus, the video is rendered in Anaglyphic stereo, so dig our some red/cyan glasses.
Augmented City 3D from Keiichi Matsuda on Vimeo.
At the eMetrics Marketing Optimization Summit San Francisco 2011, JoAnn Kuchera-Morin gave a nice 20-ish minute presentation on the AlloSphere. We’ve discussed the Allosphere before, but she gives a great presentation on some of the scientific benefits of seeing your data in such a huge & immersive setting.
The AlloSphere, a 30-foot diameter sphere built inside a 3-story near-to-anechoic (echo free) cube, allows for synthesis, manipulation, exploration and analysis of large-scale data sets in an environment that can simulate virtually real sensorial perception. It is a physical place designed to facilitate creativity and incubate ideas via collaboration. JoAnn takes us on a data trip through the brain and shows how they detect previously unseen patterns that could lead to new discoveries. Ever wonder what your data set might look like in 3D and sound like with 128 channels of audio?
If you want to see the visit, hit the link below (they’ve disabled embed’ing).
via Data Visualization as You’ve Never Imagined [video] | eMetrics Marketing Optimization Summit Videos.
Sorry folks. Hate to miss a week, but due to some Technical difficulties (and the ineptitude of local utility companies) I wasn’t able to get a working Podcast this weekend. Power outages first put me late, then corrupted the one working shoot I had. Rather than shoot it again, I’m just going to hold off until next week.
Our theme of choice for the next two weeks, in our Daily Viz from Visual Loop, will be cars. And the reason why we decided to dedicate two whole weeks to showcase some infographics and visualizations about it, it’s simply because there are a lot of them!! So, without further addo, we begin with an ilustrated history of automobiles, brought by Car Insurance. Then, a look at the world’s first automobile, provided by Ria Novosti, and at Auto Insurance‘s history of Ford Mustang, one of the most iconic vehicles ever. Car Insurance Comparison mapped the best selling cars all over the World, and we close this first day with Carinsurance.org‘s look at the Car of the Future.
Probably the most important factor for Twitter’s success was the early adoption from celebreties. Since then, a lot of different personalities and companies have been using the micro-blogging platform to spread out their messages, and our last Daily Vizz from Visual Loop of this week will show some of those examples – in infographic form, of course! We start with the results of the recent #AskObama, brought by Twit Sprout, followed by an interesting look at how to use Twitter for fundraising, by Blackbaud. Then, from Pauley Creative, Mashable and Simpliflying, an overview on how architects, the real-estate industry and aviation companies are using it.
The crowdflow blog has some beautiful visualizations of 880 iPhones moving across Europe from April 2011. They published the same data with 3 different colormaps, but they all look interesting.
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