With all the fancy tools and graphics at our disposal, we tend to miss one of the big features of communication today: Making it easily searchable and indexable. In a post over at Poynter.org, they show how to use Google Charts and a few other tools to create nice HTML-based interactive charts and graphs, both widening the experience to multiple platforms and making it search engine-friendly.
The actual data in your graph is embedded in a Web page’s code. This makes it easier to search for your graph because numbers, labels and even your graph’s title become part of your Web page’s metadata. Selecting well-chosen words for your graph helps make it more SEO-friendly.
Graphics of the Web work across platforms. The resolution of images doesn’t appear as grainy on the iPhone, for instance, and folks on mobile devices can zoom and interact with graphics of the Web more naturally.
via How to make searchable, Web-based Google charts | Poynter..
