The new ad for the Honda CR-V will debut during this weekend’s SuperBowl XLV, showing the work of “Brand New School” in dealing with some fun compositing work.
On location, the BNS team used the ARRI Alexa digital camera system to capture HD source footage. Also, a crane car called The Edge System from Performance Filmworks allowed the crew to capture the moving vehicle from various angles as it appeared in different situations at and near the picturesque airport.
For BNS VFX supervisor Vadim Turchin and many studio artists, the first steps in post were to track the live-action scenes and rotoscope the background and the CR-V. A matte painting was created for the background, which was projected onto 3D geometry in Maya. All the elements were then put together in After Effects, along with additional plates, particle effects, and initial color correction. Final color was handled in Autodesk Flame.
See the spot below, and read the release after the break.
Fans of the Superbowl have a great new gadget to play with, courtesy of junaio and USA Today. You can download the junaio app and fire up the “Superbowl 360″ channel and get an interactive tour of the new Texas Stadium with commentary from Dallas Cowboys owner Jerry Jones.
But that’s not all. On Monday, February 7th, you’ll can pick up a copy of USA Today discussing the game and use the junaio to see interactive 3D re-enactments of the photos included in the newspaper. These animations will be created “mere hours” after the game to ensure their accuracy.
Get the full release after the break, get the details at their site, and see their demonstration video below.
We’ve talked a bit about Timeplots before, but now they have a new pair of visualizations for everyone interested in politics: one focusing on the Republican party, and one focusing on the Democratic party.
It places each party event in historical context, visualizing a remarkable range of party events, legislation, election results, and leadership to succinctly tell the story of the party. Narratives are displayed within the larger context of party strength by aggregating and annotating data on presidential elections, Congress, Governorships and State Legislatures. The Timeplot provides a new lens into American political history; it is not intended to be absorbed at a glance, but rather to be visited and revisited over time.
Each one is available as a 36″x24″ poster for $30, or get the pair for $50.
Our Friday selection begins with some amazing facts about the oceans (by Aquaviews), and the Sun (made by 1bog). After that, Mother Nature Network recaps the Year of the Tiger with some interesting info, and the Future of NASA was the subject of another great infographic by GOOD, and finally, The Natural Resources Defense Council alerts for the need of a closer watch on the air bills, which, unfortunately, are still treated without looking first for the public health consequences.
The Bill and Melinda Gates Foundation has a nice little “Infographics” section on their website, showing statistics of diseases like Polio around the world. They have some nice charts, graphs, and timelines on their site, along with some rather suspect ones. FlowingData points out one particularly bad example of lumping causality and correlation together.
(…) there’s one graph that I gave a double take. It shows the correlation between IQ and disease burden. Question of the day: if we decrease disease burden in a country by improving healthcare (or availability of vaccines), will the country as a whole become smarter, or are better educated people generally healthier?
O’Reilly’s StrataConf 2011 is wrapping up today, but that just means now you can hit their website to view the Keynotes and presentations online at your leisure. In fact, for $495, you can get their “Online Access” pass to get video archives of all 3 days, 6 essential books, and advance registration to three new conferences in 2011.
I wasn’t able to make it to Strata, but if you were then tell us about it in the comments!
The NYC Subway map is one of the most iconic maps around, constantly mirrored and mimic’ed in various visualizations. A new project from Chen Alexander animates the trains on the map, and adds an interesting musical aspect to it all. And puts the results on the web, all in HTML5 Canvas (No Flash).
The piece follows some rules. Every minute, it checks for new trains launched from their end stations. The train then moves towards the end of the line, with its speed set by the schedule’s estimated trip duration. Some decisions were made for musical, aesthetic, and technical reasons, such as fading out routes over time, the gradual time acceleration, and limiting the number of concurrent trains. Also, I used the weekday schedule. Some of these limitations result in subtle variations, as different trains are chosen during each 24-hour loop.
Ballistic Publishing is in the middle of a 3-day sale, offering their latest “Ballistic Masters” book showcasing the work of Linda Bergkvist at half-off, making it only $19.50.
Ballistic Masters poster books feature art by the world’s best digital artists. Each Ballistic Masters set contains twelve full-color prints. The 11.69 x 16.5 inch prints are produced to our world-leading standard on 190gsm fine quality paper. Each print is individually finished, color-corrected, press- checked and packaged. Ballistic Masters prints are presented in a gold- embossed folio that includes details of the artist and individual works. Featuring some of the most memorable and enthralling images from the best digital artists, Ballistic Masters poster books are perfect for reference or display.
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