The “I’m Not Bruce” blog has a short piece up about the headaches people in the video business deal with when talking to “regular people” who don’t understand video. All too often do I get an email from a user “Can you make it an MOV?” or “Can you make in an AVI so I can embed it in PowerPoint?”. Asking them about codecs means nothing to them, but he has a great analogy to break it down for everyone.
Not all sandwiches are good, and asking me for “a quicktime” or “an mov” or “an avi” is like asking me for “a sandwich on white bread”. You’ve specified that you want a sandwich (video file), with white bread (container format) but you have yet to tell me what kind of sandwich you want (codec).
Get the rest at his site, definitely worth a read.
via I’m Not Bruce: Clients don’t understand Container Formats.
