BoingBoing has a great interview with Tish Shute, visual effects designer and owner of Ugotrade, a great blog interviewing the leading minds in the AR industry.  In the interview she gets into the recent Augmented Reality Event 2010 in Santa Clara, CA, and what she sees in the future for Augmented Reality.

ARWave has the potential to unleash the power of social augmented experiences and enable augmented reality game development in a big way. Also, very simply, it will allow anyone to attach data to their world view, and share it with others. Things will start getting really interesting when anyone can create AR content, an AR browser/client, or even set up one's own server. An open federated platform for AR, where people can share data and one login, will be a big step forward. I can't wait to see AR experiences move out of walled gardens!

via Tish Shute – Augmented Reality, ARWave, and the industry – Boing Boing.