Zugara partnered up with ESPN & AT&T to help build a clever banner ad for their “Rethink” campaign, that uses basic augmented reality and face tracking tools to let you use your own head to score some goals from the comfort of your own desk.
Practice your heading skills with this World Cup banner game for AT&T, created out of Digital agency Zugara, BBDO and Zoic Studios. Zugara, best known for its useful AR-enabled technologies, applied its ZugMo motion capture tech that allows users with a webcam to practice heading in some corner kicks. The banner is currently in rotation at ESPN.com.
Watch the demo video above, or hit the link below to go directly to a test page and try it yourself.
