CNNMoney has a short video starring Elaine Politis and Ariel Gonzalez of Second Life’s Beachfront Realty, discussing how they grew the business from a pair of $250 investments to the company it is today.  Large enough, in fact that Ariel quit his job as an IT Manager for Merril Lynch to work in Second Life full-time.

Some details from the video:

  • $295 per island, split into pieces that cost approximately $17 per lot, resold at $25
  • They own 150 sims

If my math works out, that’s approximately 17 lots per Sim, with an average profit of $8 per lot.  150 sims * 17 lots/sim * $8/lot = $20,400 .  If that’s a monthly figure (the $295 is monthly maintenance on a private island, after the $1000 setup cost), then I believe I understand how people make a living in Second Life.

Second Life’s real estate barons – Video – Business News.