Metaio, creators of the Junaio mobile augmented reality platform we’ve discussed before, is attending the Mobile World Congress this week and announcing their new SDK for Augmented Reality tool development : Unifeye.

The Unifeye® Mobile SDK is the world´s first and only software development kit for creating mobile augmented reality (AR) applications. The professional toolbox is supporting all major mobile platforms and features the latest image recognition technologies, 3D rendering for animations with real time interaction and optimized components for mobile hardware. With the Unifeye® Mobile SDK software it is possible to create fascinating marketing experiences, intuitive information design, mobile augmented reality games or innovative retail solutions. Based on the proven AR platform Unifeye® by metaio it is possible to easily develop and deploy solutions at the interface between the real and virtual world.

Unifeye works in both high-level and low-level languages, and even works in a “programless” mode where you simply import XML descriptors and let their tools do all the work for you.

In addition to the Unifeye announcement, the metaio’s CTO OEter Meier will be giving a speech in the “Mobile Innovation” session to discuss how mobile technology will change our lives, and how augmented reality is a major factor.  Also, Sony Ericsson will be demonstrating a new Android-drive device at an event called ‘Creation Day” on Wednesday (February 17th) that will be the first example of metaio’s new feature tracking technology.

See the product video for Unifeye after the break.