Studio Daily Blog discusses the “RabbitHole” digital hologram.

“More technically, a RabbitHole is a digital hologram that contains up to 1280 digital frames of CGI or video imagery. RabbitHoles are completely flat (0.7mm thick), yet the 3D imagery appears further in front of, and deeper beyond the surface than people imagine is possible. RabbitHoles can hold motion sequences up to ten seconds long, and viewers’ movement in front of a RabbitHole triggers the immersive and animated content, provided by the image sequence embedded in the surface…up to 1280 frames!”

In addition to the surprising number of frames you can embed in the surface, they also have made huge advances in color support, which is typically not well supported by Holograms.

via Studio Daily Blog » Down the Rabbit Hole for Holographic Posters.